Better Insights. Better Products.

Market and Opinion Researcher

Based in Los Angeles, CA.

👋🏽 Hi, my name is Ashley Hay!!!

I am a curious thinker, uncovering the insights that help organizations ask better questions, understand people deeply, and make informed decisions.

`5+`

years in Market & Audience Experience Research

`30+`

projects delivered across diverse stakeholders

`3+`

years integrating AI into research workflows

`30+`

consulting collaborations across teams and sectors

📌 Featured Work

01: Qualitative Research/ Customer Experience

Shaping Authentic DEI Messaging for a Global Tech Company

A leading tech company needed to develop an authentic Diversity, Equity, and Inclusion (DEI) narrative that would resonate with underrepresented U.S. communities.

See Case Study

02: Quantitative Study / Return on Reputation

Tracking Global Reputation for a Leading Pharmaceutical Company

A global pharmaceutical company was seeking to strengthen its corporate reputation across diverse markets.

See Case Study

03: Customer Experience / User Experience

Connecting airport restaurants with traveler

Exploring how to improve the
airport experience for travelers

See Case Study

Let’s Connect

Get in touch for opportunities or just to say hi 👋🏽